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&
ENCAPSULATING EARTHY ARTISTRY
Ponzi Vineyards
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JUST AROUND THE CORNER
Granville Island Brewing
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NEVER SQUARE
Oscar Mayer
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A FRESH PERSPECTIVE
Kum and Go
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&quo
A HUMAN TOUCH FOR DIGITAL
First Direct
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HEART AND SOUL
Cathedral City
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NATURALLY WILD
Vyne Botanicals
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"Markdown": "**The idea of ‘Awaken Your Senses’ became our central and guiding narrative for the brand refresh.**\r\n\r\nWe started off by reimagining the crown logo to be more fluid and expressive. Accompanying it on pack and within the wider brand world are the new aroma swirls to reflect [gëvalia’s](https://gevalia.com/) aromatic experience in a modern way. Beautifully changing color across the range, the graphic helps to create a rich sensorial ambiance, while aiding easy navigation on shelf.\r\n\r\nEmbracing its vibrant yellow canvas, we celebrated the brand’s Swedish heritage by playing into contemporary Scandinavian aesthetics. Redesigning the new wordmark in a lower case with a much bolder weight aided in the pronunciation of a soft ‘g’.\r\n\r\nGiving a further nod to gëvalia’s rich history, we proudly highlighted Gavle, the town in Sweden where the brand was founded."
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AWAKEN YOUR SENSES
gevalia