From industry-leading events to our recent launches and latest insights, read more about what we’ve been up to lately.
Marketing Mag: Why brand identity matters more than ever in a recession
Nikki Moeschinger, Managing Director, BrandOpus Australia
A new identity for Aqua Libra, the UK’s leading sparkling-infused water
Rebrand celebrates ‘freedom to enjoy’
Rustlers Delivers Straight-Up Satisfaction
A new identity for the 'anytime hero'
What do disruptors do when they become the establishment?
Revolutionising the face of venture capital with Ada Ventures
Openness to possibility
BrandOpus appoints new Head of Growth and four Associate Partners in response to global growth
What's the point in purpose?
Three myths and three clues
The key to unlocking direct-to-consumer subscription boxes
Setting a new path for DTC
An inviting welcome from Punch
Punch Pubs gets a fruity refresh
BrandOpus heads to Cannes for the 6th Year
Partnering with world renowned Cognitive Neuroscientist, Dr Itiel Dror, BrandOpus CEO Nir Wegrzyn delivered another insightful talk at this year’s Cannes Lions Festival of Creativity
Breaking through the cheese buying routine
Cheese is never just cheese
Celebrate variety with Cottage Delight
Boldly celebrating colour, discovery and flavour adventure
Creemore, Inspiring new beginnings
Stoking the fire of inspiration and igniting the next possibility
Never accept the odds with Upperhand
Triumphant against adversity, Upperhand is for the underdog who never accepts the odds
The new Carling pint glass, iconic and impactful, it makes life that little bit simpler
Serving up a glassware gamechanger to an age-old problem with the launch of the new, iconic, easy-carry pint glasses.
Princes rebrand delivers in the moments that matter
New Princes rebrand drives relevance and proudly stands out from the crowd solidifying them as the go-to brand for families
Redefining Cobra as the world beer for all occasions
Exciting new rebrand solidifies Cobra’s place within the premium end of the mainstream market
Adaptable new identity for AG Asia
Beautiful new AG Asia identity commands attention
Rebrand for Crosse & Blackwell celebrates the perfect partnership
Rebrand celebrates Collaborative Heritage
The Power Of Legacy In A World Of Instant Gratification
Uncovering the principles that heritage brands should live by in order to deliver relevance and meaning to modern consumers
Reimagining the Molson portfolio
A new identity for Molson, one of Canada’s most iconic brewers
The Paradox of Branding
Join us next month in NYC
Britvic adds BrandOpus to its global agency roster
To work across a selection of global brands
Twinings Cold In’Fuse shakes up category
Launching landmark innovation, Twinings Cold In’Fuse
The Tales we Tell Ourselves
Check out CEO Nir onstage at Web Summit
BrandOpus at Web Summit
CEO Nir Wegrzyn to take the stage at Web Summit
In case you missed it
Think Big Act Small, Think Small Act Big
Nir appointed to DBA Board of Directors
Our CEO Nir Wegrzyn elected as Board Director
Sustainability that stands out
Strategist Jon Hillier considers sustainability's potential to become part of a brands business model.
Helping Molson Coors close the loop
Partnering with Molson Coors to challenge students to make use of spent grains.
Flying the flag for Freaks of Nature
Bold, new rebrand for challenger brand Freaks of Nature
Think big act small, think small act big
We are hosting a panel session with insights from stalwarts & start-ups
Appointed Princes Creative Agency Partner
BrandOpus appointed creative agency partner for Princes
BrandOpus wins at the Brand Impact Awards
Twinings wins at the Brand Impact Awards
Two Pentawards for BrandOpus
We received 2 Pentawards for our work with Twinings & SCRUBD.
McCormick Rebrand: Inspiring kitchens across Europe
7 Markets, 1,500 pieces of packaging. Introducing our redesign for McCormick’s European portfolio of brands.
Rowse Wonder Bees to the Rescue
Meet the Wonder Bees, an exciting, new range of kids honey created for long-term client Rowse.
The battle of brands vs discounters
CEO, Nir Wegrzyn on BBC radio regarding the current controversy between Heck & Aldi.
Craft Gin Club rebrand: drink outside the box
New identity for the leading UK subscription drinks company, Craft Gin Club.
BrandOpus at D&AD New Blood
Taking part in the D&AD New Blood Festival for the second year.
Going wild for life with TrueStart
Strategic redesign to reposition coffee challenger TrueStart as an engaging lifestyle brand.
Nikki Moeschinger joins as MD in Melbourne
Growing Melbourne team with appointment of Nikki Moeschinger as Managing Director.
Creating a smoother, smarter ocean with Inchcape
Brand strategy, positioning and visual identity for Inchcape, the world’s leading shipping agent.
Localist design strategies: Brands from somewhere not anywhere
Creative Director Ellen Munro and Brand Strategist Jon Hillier, share their thoughts on localist design strategy.
Not all cheese can be called Davidstow Cheddar
Inspired by the natural surroundings and laidback lifestyle of Cornwall we created a new identity for Davidstow.
From square pies to pies from the square
Born in London’s East End our new identity for Square Pie celebrates the diversity and vibrancy of urban Britain.
Strategy Director Leo Hadden at The FAB Forum
Leo takes the stage alongside fellow industry leaders at the Food & Beverage Forum.
Live a life full of flavour with Pipers
Long-term client Pipers have launched a new range of vegetable-based snacking alternatives as part of a strategic brand revamp.
BrandOpus wins at the Design Effectiveness Awards
We are pleased to have been awarded a Bronze & Gold awards at the 2018 DBA Design Effectiveness Awards.
Twinings launches vibrant new SuperBlends range
We have been working with Twinings to launch Superblends, a brand new range of green teas and infusions.
Willie's Truffles bring a little magic after dark
Just in time for the holidays we helped chocolatier Willie’s Cacao launch a range of luxurious truffles.
Less is more
Times have changed and the rich are finding new signals for flaunting their wealth
New Twinings range celebrates the creativity and buzz of London
Twinings launches a range of teas dedicated to the city of London.
Taking quality and taste to a new level with Belvedere
Belvedere have released two expressions as part of a new terroir-focused range, called Belvedere Single Estate Rye Series.
New identity for SCRUBD allows men to make their mark
Identity and packaging creation for a new & exclusive premium men’s grooming brand.
Protecting and caring for people with Diversey
A new brand strategy & identity for a global leader in the cleaning and hygiene sector.
Discover a world of flavour with new Rowse Taste Discoveries Range
Our recent launch of a range of Rowse honeys sourced from around the world for their distinctive flavours.
Be at your best with BeOn – the chocolate energy snack
A full strategic rebrand for the US-based chocolate energy business.
A little bit of this, a little plate of that
Strategist Jon Hillier discusses the shift to a more positive model of eating, focused on flexible sharing and variety.
Indiferrenter and indifferenter: The curious decline of Neophilia
Creative Strategy Director Matt Turnbull discusses why we are automatically drawn to novelty.
BrandOpus takes to the main stage at Cannes 2017
We reflect on the trends to come out of this year’s Cannes Lions Festival of Creativity.
Making brand design great again
To create commercially impactful brand design we should use the power of images rather than rely on rational persuasion.
Encouraging creative thought
To encourage creative thought, we need to focus less on teaching how to perform tasks and more on how to think.
Symbols in branding
Imagery and emotive symbols allow us to communicate meaning & engage with our audience on a far deeper level.
Designing something sweet for Willie's Kitchen
Artisanal new ingredients and gifting range from award-winning chocolate brand Willie’s Cacao.
Familiarity breeds content
Chief Creative Officer Paul Taylor discusses the importance of familiarity in branding.
Inspiring healthy living with Burgen
Following the rebrands of Kingsmill and Allinson’s, our latest launch is a new identity for Burgen.
Bringing Far East Asia to you with Blue Dragon
A bold, vibrant new visual brand identity and pack design for Blue Dragon
Strategy, thy name is Athena
CEO Nir Wegrzyn muses on developing a brand strategy.
How to apply cognitive neuroscience to branding
From Marketing Mag Australia, Nir Wergrzyn shares 3 tips to successfully apply learnings from behavioural sciences to branding.
Strategic rebrand for Britain’s favourite lager, consolidating Carling’s position as the UK’s no.1 lager brand.
Bringing Clover closer to nature
New brand identity & packaging design for Clover celebrates naturalness and togetherness.
The war on sugar
Our CEO Nir Wegrzyn argues that brands cannot hold sole responsibility for our sugar consumption.
Personalisation: more than just a fad?
Brands increasingly use personalisation as a marketing tool - we ask if it is a short-term fad or long-term engagement strategy?
Creating a warm feeling with Kingsmill's identity
New identity and pack design for the UK’s leading bread brand.
Distinctive identity can never be replicated
Speaking to Marketing Week, CEO Nir Wegrzyn argues brands that forge emotional ties are better protected from copycats.
Brightening up Silver Spoon
We have helped Silver Spoon launch a new identity and pack design.
Stepping out of the Cathedral and into the City
BrandOpus creates a new identity for UK's biggest cheese brand
Making Vitalite the positive lifestyle choice
Partnering with dairy-free spread Vitalite to create a fresh new identity.
The Grocer Creative Challenge: How can chocolate appeal to chaps?
We were set a creative challenge to create confectionery brands.
Cannes Lions: rewriting the process
Ahead of their trip to Cannes Lions, CEO Nir Wegrzyn and Dr. Itiel Dror speak to Marketing Week.
The secret psychology of a brand identity
CEO Nir Wegrzyn muses on one of his favourite subjects, the secret psychology of brand identities.
Crafting a new identity with Swannay Brewery
We have partnered with independent Scottish Brewery, Swannay to create a new identity befitting their new name.
Making oats more awesome with MOMA
We have worked with MOMA to redesign their brand identity.
Computer Arts Interview with Paul Taylor
Computer Arts interview Paul Taylor, Chief Creative Officer on his experiences in packaging design.
Redesigning Wiggle's identity
Working with the UK’s No. 1 cycling e-tailer to redesign their brand identity.
Designing creative workspaces
Paul Taylor, Chief Creative Officer, talks about the importance of designing a creative workspace.
Where chaos meets order
What does it take to make it in the branding industry?
What is brand meaning?
Our CEO Nir Wegrzyn discusses the value of building brand meaning in ADMAP.
Protect your brand with meaning
If a brand is built right counterfeits will only increase its desirability.
Don't ask the consumer
CEO Nir Wegrzyn talks about involving the consumer in the design process.
Apple & Google: product or brand?
Apple and Google are crowned the world's most valuable brands, CEO Nir Wegrzyn discusses with The Guardian.