The Opus

Drawing out the countryside characters of Badger Ales

Posted on August 18, 2011 by Charlotte

Badger 

We're really proud to see our redesign of the full range of nine Badger ales hitting the shelves over the forthcoming weeks. Although the beer remains the ale that Badger fans know and love, the redesign has brought to life the proposition of countryside ales through the rural themes of each of the individual beers.  The characters aim to hark back to Badger’s Dorset origins, differentiating the brand from the competition.

Anna Corbett, Brand Manager at Badger, says “BrandOpus have brought the countryside to our bottles in an original and engaging way.  The new designs help differentiate the beers in our portfolio by style and occasion to help consumers discover the range and find their favourite.”

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BrandOpus talk at the V&A as part of London Design Festival

Posted on August 17, 2011 by Charlotte

LDFThank you to all who made it along to our talk at the V&A as part of London Design Festival.  Answering the question Do you buy brands or do brands buy you?  our managing partner Nir Wegrzyn explored the psychology behind brands and what really draws us into purchasing.

For those of you who missed out on the event, you can view the video, or if you would like further information please email charlotteellis@brandopus.co.uk.

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Ken and Leo Appointed as Associated Partners

Posted on August 4, 2011 by Charlotte

We have expanded our management team with the appointment of Ken Hommel and Leo Hadden as associated partners.

Ken joined BrandOpus as finance director in 2008, and brings 31 years’ design and advertising agency experience to the management team, having previously worked with London agencies Lewis Moberly, Amacom and Conran Design Group.  Leo joined us after graduating from Manchester University, and has since managed a range of key accounts including Belvedere Vodka, Pizza Express, Dairy Crest, Yell, Twinings, Veuve Clicquot, and Choc on Choc.

Nir Wegrzyn, our managing director says: “This is a very exciting time for us, and the growth in partnership is a marker of this.  As we continue our growth we are trying to develop a culture where people who excel within the agency have the opportunity to contribute at a senior management level.  BrandOpus was established as a true partnership, and the team are aware that they have the room to grow and develop their career within the agency to become partner.“

Ken adds: “I am delighted to join the team of partners.  BrandOpus is in a period of incredible growth, made possible by the strategic vision of the management team who balance innovation, creativity with processes that ensure quality within budget.  I take enormous pride in having been part of this exciting period of growth, and now as a partner being able to make an even greater contribution.”

Leo says of his appointment as partner, “As BrandOpus continues to prosper, I am tremendously excited to be joining the management team, and look forward to helping to expand the agency further.”

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Ken and Leo appointed as associated partners

Posted on August 4, 2011 by Charlotte

We have expanded our management team with the appointment of Ken Hommel and Leo Hadden as associated partners. 

Nir Wegrzyn, our managing director, says: "This is a very exciting time for us, and the growth in partnership is a marker of this. As we continue our growth we are trying to develop a culture where people who excel within the agency have the opportunity to contribute at a senior management level. BrandOpus was established as a true partnership, and the team are aware that they have the room to grow and develop their career within the agency to become partner."

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