Design Week Consultancy Survey
Posted on May 27, 2011 by Charlotte


We're very proud this morning to see that the Plum Baby website has gone live! The website launch is the latest stage in the rebrand of Plum Baby, which has seen us create a simpler but more distinct and impactful identity that has been used across multiple branded touch-points, including the implementation of elements that we have designed being used on the Plum baby website.
The introduction of a clear brand architecture that has a consistent approach throughout the portfolio of SKUs to improve navigability- both online and in-store, making it easier for parents to feed their babies real, wholesome recipes that will help them to develop an appetite for life.
Plum Baby offers organic super-food products for babies made from its own original and innovative recipes. Founded in 2004 by Susie Willis, a chef frustrated with the choice of foods available for her own children, the product range includes meals and cereals for babies aged from four months to just under a year.
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We've just put the final touches to Harry’s Nuts! Crunchy Peanut Butter. The jar, the design of which Harry himself was closely involved with, will will join the rest of the range on shelf from June. The project follows on from our work on the Harry’s Nuts! snack nut range last year.
Harry’s Nuts! is a brand developed by Harry and Liberation Foods, the world’s only farmer-owned Fairtrade nut company. Harry, who makes no money from the range, came up with the Harry’s Nuts! concept to help smallholder peanut farmers in Malawi, Mozambique, Nicaragua, and other farming groups in Asia and Latin America, sell their crops in the UK and not for ‘peanuts’ at the roadside.
Avril Tooley, client services director at BrandOpus, says, “Working with Harry again was an exciting opportunity to drive sales for this great cause. We’re proud to be associated with a brand that aims to help such a large number of farmers in such a constructive way. The packaging design aims to be fun and playful, just like Harry, and follow in the successful footsteps of the wider Harry’s Nuts! range we designed last year”
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After just 4 years of business, we've grown to become the youngest agency in Design Week’s prestigious top 100, and now to add to this, we are delighted to announce that we have raced up the ladder to become the number 10 packaging design agency in the UK!
The table, released by the leading industry publication Design Week, also places BrandOpus in 12th position across both branding and packaging disciplines.
We'd like to thank our clients and team, whose help and continued support has enabled us to achieve this exciting position.
For further information please contact Avril Tooley at BrandOpus on 020 7034 2708 or avrilt@brandopus.co.uk
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