brandopus

We've just designed the packaging for  Ambers, Fox’s latest product innovation on shelves now.  Ambers fill the gap in the marketplace for a biscuit that offers consumers everyday indulgence.  We designed a bold vibrant pack to represent the happy, golden personality of Ambers, and epitomising the imaginative approach Fox’s takes in producing ‘A better class of naughtiness’

Rachel Moffat, Fox’s Brands Sector Director commented "We are really pleased with the design, it successfully answers our brief to create something that delivers a little pleasure and indulgence everyday. The design captures the excitement and delicious golden taste of the biscuit and will be distinctive on shelf"

We celebrated winning prestigious gold and bronze Design Effectiveness Awards last night! Our redesign of the Choc on Choc won gold, the judges having been impressed by the 1550% return on investment within only 6 months of launch. Since the revamp, Choc on Choc online sales have soared by 50 per cent to half a million pounds and Waitrose increased its Christmas order by 600 per cent, after the Easter order sold out in just four weeks. 

Rocky took a bronze, the new design having established Rocky as a brand with attitude, giving it greater appeal to push the consumer market beyond just that of children's lunchboxes. Taking inspiration from iconic rock style imagery, we created the Rocky Crest - a strong, iconic branded emblem to make the packs stand out. 

Nir Wegrzyn, our founder and managing partner said: 'We are ecstatic on winning two awards at the coveted DEA. It is rewarding to be recognised for the effectiveness of our work. When approaching a project return on investment is always front of mind, and to win the prestigious DEA is a high accolade indeed.' 

For a full overview of each award winning entry please contact Charlotte Ellis 020 7034 2706/ charlottee@brandopus.co.uk

Brandopus have revamped the packaging for Rocky biscuits in an effort to deliver it’s “fresh urban personality”.

Brand Republic

BrandOpus have been awarded a certificate for outstanding creativity in this year's international Mobius Awards for the Northern Foods brand redesign.

The Mobius Awards are the oldest independent advertising awards and acknowledge creative excellence worldwide. Entries are judged by an international jury on their effectiveness and creativity. This year there were over 4,900 entries from 33 countries.

BrandOpus have won the prestigious Diamond Gramia (The Grocery advertising and Marketing Industry Award) for the redesign of Fox's biscuits identity and packaging. The Gramias were launched in 1994 and recognise exceptional performance in the extremely competetive FMCG market.

www.gramia.co.uk

www.thegrocer.co.uk